For a business to emerge in any market, it is quintessential for companies to understand the entire ecosystem, supply chain, and value chain. A diverse ecosystem comprises suppliers, customers, distributors, competitors, collaborators, and so on. Each business in the ecosystem is uniquely positioned and interacts with other ecosystem entities through continually evolving relationships. The principal activities and critical contributors are captured in ecosystem analysis.
Purpose of Conducting Ecosystem Analysis: -
• To understand different businesses in the ecosystem.
• To perform business ecosystem analysis critical to identifying market contributors across various value chain stages.
• Understanding all the factors that impact a company would help determine the optimum channel strategy.
• To study a market and player ecosystem analysis.
• To effectively analyze the competitor’s stand in the market.
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